WHY STRATA CENTRAL
STRATA MANAGERS WITH AN OLD-FASHIONED COMMITMENT TO SERVICE
Lot owners can’t always appreciate how much their strata committee does or how a well-run owners corporation can be the difference between a thriving strata scheme and one in decline. As experienced strata managers, we understand exactly what strata committees must do, and we know how to make doing it as close to effortless as possible.
“Very fortunate we were recommended Strata Central when we were searching for a new strata management co. Reena and her team are hands on and always make themselves available with sound advice and guidance. Highly recommended.” — Trish Murray, Secretary SP 77971, Santai Resort
PROUD TO MAKE A DIFFERENCE IN STRATA MANAGEMENT
Making it as close to effortless as possible to run an owners corporation is where our commitment to service comes in. Professional service might be an old-fashioned concept, but it’s not commonplace. At Strata Central, it’s in our DNA.
We’re proud of the part our strata managers and team play in ensuring our clients’ schemes are places people enjoy coming home to or owning as an investment.
Our pride in the difference we make informs everything we do, from how we pick up the phone to how we present committees with the context, advice and detail they need to make sound decisions, staying within the shifting framework of strata law.
LONG-TERM RELATIONSHIPS BETWEEN PEOPLE
We recruit licensed strata managers who see strata management as a career, people who want to work somewhere where their profession is taken seriously. And because that’s what they find at Strata Central, our strata managers (like our clients) stay with us long term.
As a result, our team is everything you should expect from a strata manager — friendly, detail-orientated, prepared, consistent and committed to their continuing professional development.
You’ve come to the right place if you’re looking for a long-term relationship with professional strata managers whose advice you can trust.
BOUTIQUE STRATA MANAGEMENT SERVICE
Strata Central provides a high level of service to a select number of clients. We work with owners corporations that value knowledgeable and honest advice delivered by friendly experts with a commitment to professionalism and process.
If you think your strata scheme might be a fit for that service philosophy, we would love the opportunity to ask you a few questions about your situation and your expectations. Then we can advise if we look like the right fit for your strata committee and your owners.
OUR FOUNDER REENA VAN AALST
A multi-award winning strata manager, Reena has been in strata management since 2000. Reena brings a wealth of qualities to the profession, including two decades of experience dealing with strata schemes of all sizes, as well as managing teams of strata managers.
After originally qualifying as a pharmacist, Reena rose to the position of group manager in a pharmacy business early on in her career. As a result, Reena brings a business lens to managing strata. In addition to formal qualifications in business and strata management, Reena holds a Master of Professional Accounting from UTS, meaning she’s able to work with strata accountants to the last decimal place.
Reena is a well-known voice in the strata community and in the Real Estate Institute of New South Wales, she frequently serves as a speaker, panelist and committee member, and is recognised for her commitment to advancing professionalism in strata management.
As the founder of Strata Central, Reena is heavily involved in the day-to-day running of the business, meaning our clients always have direct access to Reena’s extensive expertise.
Reena is often called on for comment as a high-profile member of the strata management community.
Chief Operating Officer & Licensed Strata Manager SARAH SMITH
Sarah’s strata career spans some 20 years. Prior to joining Strata Central, she worked with the award-winning company Dynamic Property and became a Deputy Branch Manager.
She has knowledge of the law governing Strata Schemes, Building Management Committees and Company Title Schemes and how they are managed and administered.
As our Chief Operating Officer, Sarah has been involved in all aspects of our operations, including managing her own portfolio and co-managing complex schemes with Reena as well as mentoring and training staff since the company’s inception.
Her excellent management skills include management of residential and commercial strata schemes; community and neighbourhood associations; and building management committees.
In September 2023, she won the inaugural REI NSW Award for strata manager of the year which recognised her significant achievement, leadership and support role, client services, innovation, business challenges and risk management, professional development, and consideration of the diversity and experience managing strata schemes and; company title properties.
Sarah is an indispensable member of our Strata Central team and a credit to our Strata profession.
